Grant Cardone says he will keep buying bitcoin using real estate cash flows

Grant Cardone, CEO of Cardone Capital, used this week’s crypto slide to restate the case for his bitcoin-and-property model, saying the structure is designed to keep buying as prices fall.

“We work to improve the cash flow of the real estate and buy more bitcoin as it falls,” Cardone said in a post on X.

Cardone Capital, which has about $5.3 billion under management, uses the income generated from its real estate assets to buy bitcoin $BTC$60,090.21 at regular intervals regardless of its price, smoothing out the expenditure in a process known as dollar-cost averaging. The largest cryptocurrency has lost 4.7% this week.

Cardone said the model was “inspired by treasury companies but with real assets and real cash flow,” and called his firm the largest real estate-bitcoin hybrid in the world, with no institutional investors shaping its strategy.

His comment draws a distinction with the corporate bitcoin treasury model popularized by Strategy (MSTR), in which companies raise money by issuing stock or debt to buy bitcoin.

That approach has come under pressure this week, with Strategy’s stock trading below the value of the bitcoin it holds and analysts at CryptoQuant arguing the firm has overextended itself.

Cardone’s pitch is that rental income, rather than capital markets, funds the purchases, which in theory removes the need to sell shares or take on debt to keep buying.

The timing is pointed. Bitcoin dipped below $60,000 in recent days as a tech-stock rout and outflows from U.S. bitcoin exchange-traded funds weigh on the market.

Cardone Capital held roughly $200 million in bitcoin as of May, built from a 1,000-coin purchase in 2025 and later additions, alongside thousands of residential units and Class A office space.

Cardone has said he expects the hybrid structure to return between 22% and 32%, a claim that remains his own projection rather than a track record.